Signature Events

Las Vegas Events exists to secure events for the destination and then ensure their success. No destination in the world has the tools Las Vegas has to enhance the fan experience. Through "Signature Events," LVE connects hotels and the city with producers and their sponsors and are melded into a marketing partnership that transforms an event into a menu more like a festival. The Las Vegas resort properties are seasoned event producers capable of customizing events that further enhance the fan experience and provide more value to your sponsors.

America's Party

The New Year's Eve festivities include both the themed fireworks extravaganza on the Las Vegas Strip and the live concerts and fireworks under the canopy at Fremont Street Experience. As a culmination to a full year of planning, Fireworks by Grucci will coordinate an eight-minute pyrotechnic display. The Rio will host the command center where the fireworks will be launched at midnight on January 1st from nine hotel-casinos along the Las Vegas Strip. Launch locations include MGM Grand, ARIA, Planet Hollywood, Caesars Palace, Treasure Island, Venetian, STRAT & SkyPod, Resorts World, and Fontainebleau.